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Apple Importation, Storage and Marketing in Nigeria; A Viable Business Opportunity.

Apple Importation, Storage and Marketing in Nigeria; A Viable Business Opportunity.

Apple Importation, Storage and Marketing in Nigeria; A Viable Business Opportunity.

The apple tree (Malus domestica) is a deciduous tree in the rose family best known for its sweet, pomaceous fruit, the apple. It is cultivated worldwide as a fruit tree, and is the most widely grown species in the genus Malus. The tree originated in Central Asia, where its wild ancestor, Malus sieversii, is still found today.
Apples have been grown for thousands of years in Asia and Europe, and were brought to North America by European colonists.

About 69 million tons of apples were grown worldwide in 2010, and China produced almost half of this total. The United States is the second-leading producer, with more than 6% of world production. Turkey is third, followed by Italy, India and Poland.

Chile is currently the largest exporter of apples followed by New Zealand, Argentina and South Africa.

Apples are often eaten raw, but can also be found in many prepared foods (especially desserts) and drinks. Many beneficial health effects are thought to result from eating apples.

Due to our weather conditions, Nigeria does not produces apples though there has been a steady increase in the demand of apples in Nigeria due to the growing middle class family and the growing presence of large retail outlets.

Trinity Edge Trading Company seeks to partner with foreign and local investors who are interested in importing the product (apples) from South Africa which produces over 900,000 tons of apples every year and consumes about 214,200 tons annually.

The South-Africa apples export season is from March to November and this would ensure an almost all year round supply of the product.

The influx of different foreign goods and items into the Nigerian markets has obviously taken a new dimension. This could be seen in the many assorted fruits found in some fruits markets as well as road side hawkers of such products, particularly in Lagos, Port Harcourt and Abuja.

Market survey revealed that the most common of such consumables presently in many parts of Lagos, Port Harcourt and Abuja fresh fruit spots are the South Africa packaged apple.

Over the years in Nigeria, the demand for apples has largely been driven by the increasing preference for fresh fruit over processed fruit from a growing middle class.
Statistics indicates that Nigeria imported from South Africa 1,882 tons of apple in 2011, 7,857 tons of apple in 2012 and 32,317 tons of apple in 2013.
The industry is regulated by National Agency for Food and Drug Administration and Control (NAFDAC) while the import duty for fresh apples in Nigeria 20%.

The market for apple national though consumption is concentrated in the city centres. With a population of over 165 million people and an estimated national population growth rate of 5.7% per annum ,an average economic growth rate of 3.5% per annum in the past five {5} years, Nigeria has a large market for apples.

Though there are no recent data to indicate amount of apples and imported and consumed in Nigeria, the fact that Nigeria does not produce apples and the demand for the product continues to increases indicates that there is a sustainable market for apples in Nigeria.

Trinity Edge Trading Company would provide the needed support (feasibility report, license and market) and while the investor provides the finance. Profit would be shared between Trinity Edge Trading Company and the investor.

Contact us with any of the details provided below to arrange a meeting

Anaekwe Everistus Nnamdi
TRINITY EDGE TRADING COMPANY
61-65 Egbe- Isolo Road,
Iyana Ejigbo Shopping Arcade,
Block C, Suite 39,
Iyana Ejigbo Bus Stop,
Ejigbo, Lagos.
(+234) 8033782777 or (+234) -1- 29 52 413